If you're constantly generating new URLs every time you create a short link,
you should definitely check out how Vivoldi's Parameters feature can simplify your workflow.
in this article, we'll intuitively show you how to add or modify parameters to your short links so that they are automatically passed to the long original URL when accessed.
Why do you need shortened URL parameters?
when running campaigns, analyzing ad performance, or tracking affiliate links
uRL parameters are very important when you need to track user behavior in detail.
however, when you have multiple campaigns, issuing a new link every time can become unwieldy and overwhelming.
vivoldi's Parameters feature solves these problems in the following ways
- existing parameters are directly overwritten with new values
- automatically create parameters that don't exist
- one short link can be reconfigured for multiple contexts
- can be analyzed down to the number of clicks per parameter
in other words, you can organize hundreds or thousands of links into a single link.
Key features in the guide video
using a real-world example, the video shows you step-by-step how to change the search term from "apple" to "amazon".
- adding and changing parameters to short links
- automatically reflect the original URL the moment the user clicks
- see the behavior of overwriting existing values if they exist
- see the number of clicks in the parameter analysis screen
the "q" parameter example in particular will help you understand how you can control search terms, UTM values, and more in your marketing campaigns.
who will find this feature most useful?
vivoldi's Parameters feature is optimized for those who want to
- compare performance across creatives
- Build A/B testing environments
- delivering customized landings for specific user groups
- measure affiliate link performance
- Analyze social media campaign clicks
the more campaigns you run, the more valuable a single short link becomes
the more complex your links become, the more obvious Vivoldi's efficiency becomes.
Watch the video
this short video is about 2 minutes long, so even if you're in a hurry, you can quickly see the key features.
Learn More About the Parameter Feature
Start managing links smartly with Vivoldi
shortened URLs, parameter control, click analytics, QR codes and more
create a more efficient marketing experience with Vivoldi, which gives you the features you need to manage your links quickly and accurately.
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