Short Link Analytics: Understand Who Clicks Your Links

Short link analytics can tell you much more than how many times a link was clicked.

With Vivoldi Visitor Analytics, you can analyze the people behind those clicks — including where visitors come from, which languages they use, what platforms and devices they browse with, and how your audience changes over time.

In this video, you’ll learn how to move beyond basic click counts and use visitor data to better understand your audience and improve the experience around your links.

Analyze Visitors by Country

See where your short link visitors are coming from and compare performance across countries.

Vivoldi lets you review clicks, unique visitors, and each country’s share of total traffic at a glance. This makes it easier to identify the countries and regions where your links receive the most engagement.

For deeper analysis, you can explore detailed country-level data and export the results to Excel when needed.

Understand Your Audience by Browser Language

Browser language data helps you understand which languages your visitors are most likely to use.

This information can be especially valuable when you operate a multilingual website, publish content in multiple languages, or serve customers across different countries and regions.

By comparing language data with other visitor insights, you can make better decisions about which localized content and experiences to prioritize.

Compare Traffic Across Platforms

Find out which platforms visitors use when they open your short links.

Vivoldi can help you compare traffic from Windows, Android, macOS, iOS, and other platforms so you can better understand your audience’s browsing environment.

Knowing which platforms generate the most visits can also help you prioritize testing and optimization for the environments your visitors use most.

Analyze Mobile, Tablet, and Desktop Visitors

See how visitors access your links across phones, tablets, and desktop devices.

Understanding the device mix behind your traffic can help you improve responsive layouts, navigation, content placement, and other parts of the user experience.

When available, additional device information such as mobile brands and models can provide even more context about how your audience accesses your content.

Filter and Compare Visitor Analytics

Vivoldi lets you narrow your analytics to the data that matters most.

You can analyze visitor data using criteria such as:

• Date range
• Domain
• Link group
• Link ID
• Country

You can also compare different time periods to see how your audience and link performance change over time.

Go Beyond Short Link Click Counts

A click count tells you how often a short link was opened. Visitor Analytics helps explain who was behind those clicks.

By combining country, language, platform, and device data, you can turn basic link activity into more meaningful audience insights.

These insights can help you better understand your visitors, improve multilingual content, optimize experiences for the most commonly used devices, and make more informed decisions based on real link activity.

Start Analyzing Your Short Links

Vivoldi analytics begin with the clicks generated through your short links.

Create a short link, share it across websites, social media, email, QR codes, or other channels, and Vivoldi will begin collecting the available analytics data from those clicks.

Don’t stop at how many times your link was clicked.

Create your first short link with Vivoldi and start understanding the people behind every click.